Saha to Milan Premier Packaging 2025

Travel to learn more – Sahabox at Premier Packaging, Milan 2025

I came to Milan not to showcase, but to observe.
Not to sell, but to learn.
And what I gained – was confidence in the path we’re taking.

Premier Packaging is a truly inspiring exhibition.
Each booth tells a brand story through colors, textures, shapes, and design philosophy.
What impressed me the most: 100% of the displayed products were made from recycled or eco-friendly materials – not just as a trend, but as a clear and strong commitment.

As someone in the packaging industry, I saw the future:
📦 Packaging is no longer just an outer layer – it’s the first touchpoint of brand experience.
♻️ Creativity must go hand in hand with environmental responsibility.
🌍 And the businesses that provide sustainable solutions – will be the ones that endure.

For Sahabox, this trip is just a small step in a long journey.
We will continue to enhance our production capabilities, adopt new materials, and most importantly, listen to the needs of the global market – so that Vietnamese packaging is not only beautiful, but also green, smart, and efficient.

Thank you, Milan, for the days filled with inspiration.
See you again – with better products from our very own team.

Some Highlights from Sahabox’s Activities: